ideation

Back in 2013 this article hit home and it looks like we are still in a similar place. Simply soliciting ideas is not a game changer. Investing in a platform or system or just forming an innovation team is not the answer. Everyone’s got ideas, it just comes down to whether they’re tied to corporate objectives, have a likelihood for success, can be measured, The correct culture is in place and the investment is truly understood. My position on innovation, which is not unique, is that innovation is achieved only after an impact is made regardless of whether it is big or small (big I vsRead More →